In 2010, Bang & Olufsen, a leading brand of audio equipment, launches the world’s first plasma televisions, the top of the range in the television industry.
For this occasion we created a campaign for retailers and technology store shops.
The purpose was to highlight the revolutionary technology of the Beo Vision 9 model: Automatic Color Management.

We thus compared the new technology to an anti-age product: the secret of eternal youth of the Bang & Olufsen screens is the quality of the image.

For Bang & Olufsen we worked with the international group, making the campaign for large format and high definition televisions. Text and images speak for themselves.