Morphosis line need a restyling project to promote its products. Photo shooting takes inspiration for Damien Hirst artworks: products are dipped into water, where active principles fluctuate. Morphosis commercial video emphasizes the brand key points: wellness, research and natural ingredients. Your browser does not support the video tag.
Every year Kasanova updates its catalogue with creative and colorful solutions. In the ad campaign of 2016, we presented some unconventional home products: sharpeners for vegetables, ladles holders, pasta cups… The aim was to communicate a funny and creative kitchen experience, playing on words and pictures. That’s why we worked on Kasanova communication improving [...]
Framesi worked on Morphosis Green line using only natural, organic and daily use products.That’s why we chose images that are strongly connected to respect of nature. We worked on packaging, photo shooting and video shooting in order to launch the Green line. Later we promoted the commercial campaign during professional events, such as Cosmoprof [...]
Framesi, as Italian company, wanted to focus on natural active principle used from Mediterranean cosmetics: grapes, lemon, cucumber… In 2016 Morphosis Sun line, the main natural principle was raspberry, thanks to its anti-age and antioxidant proprieties. In this case, we created a still life communication where products and active principle are placed into a [...]
In 2010, Bang & Olufsen, a leading brand of audio equipment, launches the world’s first plasma televisions, the top of the range in the television industry. For this occasion we created a campaign for retailers and technology store shops. The purpose was to highlight the revolutionary technology of the Beo Vision 9 model: Automatic [...]
Morphosis Densifying and Morphosis Reinforcing lines aims to resolve the hair loss problem, so we tackled the subject in a scientific way, emphasizing the natural active principles extracts: apples and grapes.For this advertising campaign, we turned to hairdressers and professional beauty saloon, focusing on the natural active principles of Framesi products. This project included: [...]
“I Go to the Hairdresser” is an advertising campaign created to emphasize the role of the hairdresser, who is the professional target of Framesi. We chose to convey the ad campaign with an exclusive partner: Condè Nast, both for printing with releases on Vanity Fair magazine, Glamour, Beauty and Vogue, both for Glamour.it. Condè Nast [...]